Category: startup guide

10 reasons why NOW, during a pandemic, is the best time to Start a New Business

In the midst of all this uncertainty and turmoil, ingenuity continues to thrive, with entrepreneurs in the US starting new ventures at the fastest rate in over a decade. 3.2 million Americans have filed for a business application in 2020, up from 2.7 million at the same point in 2019. RIGHT NOW is the best […]

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Best age to start a new business

Age 20, Age 40, Age 60? Too young, too old, just right? Is there a best age to start a new business? Starting a business at any age is definitely hard. While there are things you can do to make it less hard, like follow the lean startup method, start with the customer to ensure […]

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How Entrepreneurs Can Overcome the Fear of Failure When Starting a Business

“Fear kills more dreams than failure ever will.” Suzy Kassem Courage is defined as facing difficult situations without fear, but can also be characterized as facing them despite fear. Does it take courage to be an entrepreneur? Lots of entrepreneurs would say yes because learning how to be a successful an entrepreneur means facing a […]

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How To Build a Brand for Your Startup

The thought of building a brand for a new startup can be daunting for those who think they are not especially creative. But truthfully – this is the fun part! The key to building a recognizable brand is: message consistency and knowing your customer. The following 3 questions form the base for building a brand […]

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COVID is Spurring Millions of New Business Applications… How to ensure YOURS is a success!

While Covid has been a terrible time for millions of people, it also, like many other disasters, has created an environment full of opportunity – ripe for new business creation. According to Francis Scialabba from (a terrific newsletter) Morning Brew, there were 1.5 million new business applications in the US during Q2 and Canada followed […]

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7 things to do to Become a Better Entrepreneur

If you find yourself with a little extra time these days, or perhaps you are quarantining due to Covid, check out these great self-improvement tasks for entrepreneurs. Whether you are looking for guidance on how to start a startup, or advice on how to take your startup to the next level, these tips will make […]

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How empathy can impact your bottom line

When we talk about the qualities that a successful entrepreneur and business leader must have, we often talk about things like passion, a strong work ethic, the ability to sell, a great attitude and the willingness to ask for help and to learn. All of these are vital and should not be minimized. But there […]

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86% of small business owners take THIS as an annual salary and other interesting stats about entrepreneurs

Thinking of starting a new business? You might want to take note of some of these interesting stats and you’re likely to increase your odds of succeeding.  Below are 5 startup facts you might not know! 1.     Looking to be your own boss? You’re just like 26% of US business owners who started their […]

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12 Lessons learned from Elon Musk

Back in the 80s, there was a series of crazy popular Gatorade commercials that told you to “Be Like Mike”, referencing the great Michael Jordan. These days, if you’re an entrepreneur, we suggest you replace Mike with Elon. Elon Musk has a lot of characteristics that you should emulate if you want to have a […]

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How to come up with a great idea for a Startup

Lots of people like the idea of having their own business, and particularly during these uncertain times with layoffs and job losses, now may be the perfect time to take the leap yourself. One of the things that research has shown is that there are good ways and bad ways to start a new business, […]

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