Category: How to Start a Startup

The thought of starting a business is frightening for many people because of the risk of failure. 42% of respondents in a Fortune magazine survey state, “lack of market need is the number one reason startups fail.” New entrepreneurs must validate their idea with a defined market. Not every idea is a good one. A […]

In 100 Steps 2 Startup™, the concept of currency is a fundamental part of Phase 2, particularly step 11. The term currency refers to what a startup gets in the exchange of value with the customer or user.  Currency can be money from the sale of an item, a signup on a social media site, […]

The Chicken or The Egg: Startup Style The chicken or the egg causality dilemma is commonly stated as “which came first: the chicken or the egg?”. The dilemma stems from the observation that all chickens hatch from eggs and all chicken eggs are laid by chickens. On your entrepreneurial journey, you may ask yourself a similar question: […]

Wikipedia defines a simulation as the imitation of the operation of a real-world process or system over time. The act of simulating something first requires that a model is developed; this model represents the key characteristics or behaviors/functions of the selected system. The model represents the system itself, whereas the simulation represents the operation of the system over time. […]